Magazine and Association Sponsors

Comprehensive
behind-the-scenes analysis of events from the professionals
perspective as well as solutions on event design, menu inspiration,sales-building
strategies, business management tips and more. Visit www.specialevents.com
for exclusive online information, links to valuable industry resources,
extensive product information and access to archived issues.
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3:00 PM
Session: WD4
Basic
Weddings are a $120 billion industry, why not become a part of the pie? This session will provide basic tools to being an independent wedding /consultant planner. We will define the role of the wedding consultant/ planner and discuss the ins and outs of setting up a practice. Discussion will include: information on your business and marketing plans; networking /business building; client relationship; and task you may have assisting a bride and groom during their planning process.
Session Deliverables:
1. An understanding of the role of the wedding/consultant planner and how they work with both a client and other vendors
2. Essentials for setting up a wedding consultant/planner practice, including business planning, office equipment and resources
3. Ideas to promote your service
4. Ideas for free structure
Speaker: Lois A. Pearce, MBC
President, Beautiful Occasions, Hamden,Connecticut
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